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Knowing How to Write a Press Release to Get the Best Exposure for Your News

Online marketing experts are almost unanimous in recommending press releases for generating targeted traffic to websites. The strategy has caught the imagination of online businesses in a large way. There are a number of press release companies which offer optimized press release services for organizations and individuals who are looking to get information and news about their products and services to their niche audience. It is important to know how to write a press release to make sure you get the best results out of the exercise. Here are a few things you can do to make your press release achieve its intended objectives.

Making Your Press Release Newsworthy

Making your news appear as if it’s the hottest thing happening right now is a great way to get reporters and news editors give your press release the attention and importance it needs. Remember, reporters always look for valuable news they can take to their editors for publication. If your news is worthy of publication, reporters are sure to pick it up. The release should focus on highlighting the news or event covered in the press release without being overly promotional in the tone of presentation.

Presenting in a Proper Format

It is important to put yourself in the shoes of an impartial reporter when you write a press release. Your news should be in a format that allows editors to understand the core message of your release without having to do extensive editing. The chances of such a press release getting picked up for immediate distribution is very high than one that is sloppy and takes a lot of effort from the editing team to set it right.

Creating Deep Links to Your Website

When your press release gets picked up by large publications, the back links to your website can come handy not only for search engine optimization purpose but also for driving traffic to your website. You must anchor links to targeted keywords in the body of the press release which can lead readers to specific pages on your website. This technique of linking readers to related articles on your blog instead of your homepage can pay rich dividends. Knowing how to create links is an important part of learning how to write a press release.

Writing Powerful Headlines

A powerful headline is often the gateway to successful exposure for your press release. You must make sure that you headline is captivating enough to persuade the readers to read your press release.

Optimizing Your Press Release

The best press release sites are crawled and indexed by top search engines. That’s why it is important to optimize your press release to make it search engine friendly and get the best rankings on top search engines.

Hiring a Professional Writer

It is futile to do it yourself if you don’t know how to write a press release. Hiring the services of a professional PR writer can help you achieve your objectives easily. Proven writers can get your releases published without any hassle.

Contact Information 
AB Newswire
8160 Maple Lawn Blvd,
Suite 200, Fulton,
Maryland, 20759
PH: +1 213 599 7448
website :

About ABNewswire

AB Newswire helps clients build brands by leveraging the best online PR techniques. They offer businesses a simple and affordable strategy to promote themselves without getting caught in the usual hassles like spamming or getting de-indexed.  

AB Newswire Optimizes Your Releases to Reach Your Niche Audience

AB Newswire is a newswire service which claims to help all sizes and types of businesses gain greater visibility through their press release writing and distribution services. The simple yet effective strategy devised by professional press release experts make sure you get the widest exposure for your news and events without getting de-indexed or rapped for spamming the wrong mailbox. The best PR techniques are deployed to make sure your brand gets the exposure it deserves on all the prominent online and offline media resources.

The portal is being used by small and medium sized businesses, corporate offices, non-profit organizations and others so that they can enjoy quality press release submission services at the most competitive prices in the industry. You can write your own press release and seek the guidance of their media experts through the submission process or use their paid press release distribution package to get your news across to the farthest corners of your niche market quickly and affordably.

One of the main benefits of subscribing to AB Newswire is that they guarantee you a minimum coverage across 150 specially targeted news websites that are relevant to your niche. They also post your press release across 150 highly specific news blogs to help you reach readers that are directly relevant to your business.

Your press release gets one of the best exposures ever on social media sites as they are posted on 150 twitter accounts and 150 plus Facebook accounts. You can be assured of getting more than 250,000 twitter followers and a similar number of ‘likes’ on Facebook. The popular newswire service is known for their precise targeting. Your press release reaches your targeted segment in both online and offline media.

AB Newswire has a free trial offer for those who are using their press release services for the first time.