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3 Must-Read Reasons for Investing in PR Newswire Services

Press release or PR newswire services can help businesses and organizations develop a positive industry buzz about their products and services.

Press releases are a tried and tested method of gaining visibility in the industry and marketplace. New generation PR newswire services have optimized traditional press release distribution techniques to fit the 21st century business and marketing world. Here’s how next generation newswire services can help boost your market presence.

Make a Splash in Social Media

Facebook, Twitter, Pinterest, newswire services can optimize your press releases so that they grab the attention of social media users. Whether it’s a cool video link for Facebook or an attention grabbing infographic for Pinterest, newswire services ensure that your press releases generate a constant buzz among your target demographic.

Build an Affordable Marketing Campaign

Press releases are some of the most inexpensive and cost-effective marketing tools. Anyone can hire an economical press release distribution service to create a positive business image.

Keep Clients and Partners Up to Speed
Press releases are amazingly easy to write and publish. The average press release is less than 500 words and can be produced, edited and published in a matter of hours. This makes them the perfect tool to keep clients, industry watchers and business partners in the loop.

Publish one to two press releases every week to create a reputation for being a happening company that is going places.

Visit our website today to know how we can help you kick start your own PR newswire campaign. 

Online Press Release Submission Can be Extremely Rewarding for Your Brand

Online press release submission is a conventional press release distributed through online channels. It is fast becoming a popular and effective way of sharing your company news and information about various events and happenings with a wider audience, relevant to your niche. Press releases can be used to generate awareness about an upcoming event or a recent development in your organization.

The first thing you should ask while writing a press release is whether it is news worthy and relevant to your readers. Identifying your target audience and ensuring that the release reaches them is equally important for the press release to achieve its intended objectives.

Gets Enormous Publicity for Your Brand 

There are numerous benefits of online press release submission. One of the major benefits is that it drives traffic to your site. The opportunity to generate relevant traffic and drive it back to your website increases with the number of links you have circulating through the major search engines. Another advantage is that you get enormous publicity for your company at almost negligible cost. By optimizing your press releases and adding relevant links, you can increase the ranking of your website in search engine indexes.

Press releases are emerging as important and highly effective tools to increase link popularity. Also, the more press releases you submit, the better are the chances of establishing a presence on the internet. You can enhance your brand reputation significantly by submitting newsworthy press releases about recent company events and show your audience and other concerned individuals, what you are up to. Press releases are the best resource for establishing relationships with potential clients or strategic partners.

Make Sure all the Components are in Place

Care should be taken to create a press release that has all the elements in the right place and written by a professional. Generally, press releases stick to the same format so that they can be shared internationally and understood by the media and even the average reader. Your press release must incorporate components in the proper format so that your finished copy meets the best standards.

The title of your press release must be engaging and informative and at the same time, it must be optimized for search engines. The format must be such that it gets the main point across to the readers quickly and also adequately coveys keywords to search engines. For a press release the headline is not only the title of the text, it is also the title tag of the web page. It means the title will be crawled by search engines and used for indexing it on the search engine result pages.

In most press releases, subtitles are not always important but SEO experts try and take advantage of the available opportunity to introduce more relevant keywords in the subtitles. The opening or introductory paragraph is the most important part of the press release in many ways and must effectively incorporate the main purpose of the press release.

Online press release distribution is a great way of making your company’s presence felt and improving the image of your brand. It helps establish relationships with potential clients as well.

Submit Press Release Free and Get the Widest Coverage

If you are looking for a press release distribution service to submit free press release to the right people at the right price, then is your answer.

Companies looking to take their news to their targeted audience prefer using because of their guaranteed coverage and innovative ways of helping your news reach beyond traditional media outlets. They boast of making your press releases reach the farthest frontiers of your market at the lowest cost and it seems like they are doing a good job of it because their client list is burgeoning steadily.

The purpose of a press release is to announce the launch of a new product or service, a new feature, the result of a successful project or a meeting of your shareholders and important decisions that your board takes from time to time, among others. There are thousands of business segments and sub-segments that are covered exclusively by different journalists and media outlets. When you submit press release, it must achieve its primary objective of conveying the exact message and to the audience it is intended for.

Quite often, companies end up spamming the mailbox of journalists that are irrelevant to their niche. It is a complete waste of effort and time. Your press release must not only cover the news or announcement it wishes to convey but it must also reach the right audience. helps you do precisely that with their professional approach and rich expertise in handling press releases they way they must be handled.

AB Newswire offers guaranteed minimum coverage across 150 specifically targeted news sites that are relevant to your business industry when you submit press release through them. Your releases will be on online media outlets such as news websites, which more and more people prefer using as compared to offline resources. They make sure your press release reaches out to every credible news website relevant to your business.

AB Newswire also targets conventional print media outlets such as newspapers, trade publications, journals, TV stations and radio, which are media outlets that has remained remarkably relevant despite all the innovations and advancements in internet technology. In fact, they have effectively segmented the radio stations where your message would reach those people you want to reach out to.

AB News Wire guarantees you a service that comes with high value coverage across the widest range of media platforms spread across demographics, cultures and geographic locations. You are assured of coverage across 150 news websites and 150 news blogs. You can also access 150 Twitter accounts and get 250,000 plus Twitter followers. Your news will be flashed on a minimum of 150 Facebook accounts and will get you a guaranteed 200,000 plus FB ‘likes’.

AB Newswire is offering a grand festive season free trial offer. First time users can get the standard $79.95, fully loaded package absolutely free. You can avail of the offer by simply registering on their site. They don’t renew accounts without approvals unlike some other services.

To know how to submit press release on this site and for other relevant details, visit

Don't miss the Free Trial Offer of AB Newswire

Making the Most of Your SEO Press Release

The objective of a SEO press release is to get higher rankings in news search results. However, keyword stuffing is a common issue in such releases and can generate a negative user experience resulting in damaging the objective of your press release. Making an online press release SEO friendly is not easy and requires handling by experienced writers and SEO specialists. Unlike a regular press release which is simply written and sent out for publication, this one must be properly optimized to generate maximum exposure among targeted readers.

How to Maximize the Reach of Your SEO Release

There are specific ways of making your press release SEO friendly. One of the most effective ways is to include at least one link and a couple of anchor text links. Online press releases offer great scope for linking your document to your website. It can help drive targeted traffic to your site. A thumb rule that’s commonly used is to include one link for every 100 words. Some press release distribution services do put a cap on the number of links you can add.

When you are using a SEO press release you must remember to optimize the headline with the most important keyword which makes the press release potentially rank for a related search. Choosing the services of a reputed and trusted press release distribution service is heavily recommended because it can help you get better attention from reporters and online news sites and blogs. Popular search engines trust reputable and established press release distribution services to distribute quality content and not spam.

Another established way to get more attention and exposure for your SEO press release is to publish it on your own site after making slight changes. This way, an interested party who wants to link to the press release will be able to link to your website. A positive offshoot of this method is that your website will have fresh content which will help search engine spiders to revisit your site and index it.

Choose a Competent and Proven Distribution Service

You must make sure the press release distribution service you choose does promote your releases on popular social media sites to give it the widest exposure. Not all PR distribution sites take the trouble of posting on sites you want to. If you are forced to do the heavy lifting to get noticed, get a better service provider who has an impeccable reputation of maximizing the reach of press releases to niche sites and blogs.

Your social network must be aware of what’s going on in your organization. Posting links of your press release on your social profiles on Twitter, LinkedIn, Facebook, Google+ and others to keep your niche audience informed of the latest news and events. Give them more reasons to connect with your brand, product or services.

Your PR distribution service must be really efficient if you have to make the most of your SEO press release. SEO is an ever-changing field and very difficult to master fully. Your distribution service can help you by providing tips and suggestions on how to do it right in the changing scenario.